--- title: Reduce Costs and Be First to Link PayShap Request with Loyalty description: Maximise profits and enhance customer loyalty with PayShap Request. Find out how this payment method can give your retail business a competitive edge. image: https://blog.electrum.co.za/hubfs/PRN_Blog-1.png --- [![Electrum](https://blog.electrum.co.za/hs-fs/hubfs/raw_assets/public/Electrum_October2023/images/header-logo.png?width=500&height=150&name=header-logo.png "Electrum")](https://www.electrum.co.za/) ![Back Button](https://blog.electrum.co.za/hubfs/raw_assets/public/Electrum_October2023/images/back.svg) Back ![Close Hamburger](https://blog.electrum.co.za/hubfs/raw_assets/public/Electrum_October2023/images/close.svg) - [Home](https://www.electrum.co.za/) - Schemes - Schemes - Clearing House Payments - [PayShap](https://www.electrum.co.za/schemes/payshap) - [Real-Time Clearing](https://www.electrum.co.za/schemes/real-time-clearing) - [EFT Debit & Credit](https://www.electrum.co.za/schemes/electronic-funds-transfer) - [Account Verification Services](https://www.electrum.co.za/schemes/account-verification-services) - Alternative Payment Methods - [Cash Vouchers](https://www.electrum.co.za/payments/cash-vouchers) - 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Value-Added Services - [Prepaid Airtime and Data](https://www.electrum.co.za/digital-goods-and-services/prepaid-airtime-and-data) - [Prepaid Electricity](https://www.electrum.co.za/digital-goods-and-services/prepaid-electricity) - [Bill Payments](https://www.electrum.co.za/digital-goods-and-services/bill-payments) - [LOTTO](https://www.electrum.co.za/digital-goods-and-services/lotto) - [Betting](https://www.electrum.co.za/digital-goods-and-services/betting) - [Travel and Event Ticketing](https://www.electrum.co.za/digital-goods-and-services/travel-and-event-ticketing) - [Digital Vouchers](https://www.electrum.co.za/digital-goods-and-services/digital-vouchers) - Solutions - [Clearing House Payments Modernisation](https://www.electrum.co.za/solutions/clearing-house-payments-modernisation-for-existing-banks) - [Turnkey Clearing House Payments](https://www.electrum.co.za/solutions/turnkey-clearing-house-payments-for-new-banks) - [Enterprise Payments Channel](https://www.electrum.co.za/solutions/enterprise-payments-channel) - [PayShap-Ready QR Code Issuing](https://www.electrum.co.za/solutions/payshap-ready-qr-code-issuing) - [PayShap for Retailers](https://www.electrum.co.za/solutions/payshap-for-retailers) - [Cash Voucher Issuing and Distribution for Banks](https://www.electrum.co.za/solutions/cash-voucher-issuing-and-distribution-for-banks) - [Cash Voucher Retail Expansion for Banks](https://www.electrum.co.za/solutions/cash-voucher-retail-expansion-for-banks) - [Retail Cash-In and Cash-Out Expansion](https://www.electrum.co.za/solutions/retail-cash-in-and-cash-out-expansion) - [High Volume POS-Integrated VAS Services](https://www.electrum.co.za/solutions/high-volume-pos-integrated-vas-services) - [Expanded VAS For High-Growth Digital Channels](https://www.electrum.co.za/solutions/expanded-vas-for-high-growth-digital-channels) - [Developers](https://api.electrum.io/) - Resources - Documentation - [Implementation Guides](https://www.electrum.co.za/documentation/product-guides) - [Solution Updates](https://www.electrum.co.za/solution-updates) - News - [Blog](https://blog.electrum.co.za/?__hstc=17958374.bff00b489d6fac1f58737d8799a2a91d.1721396613638.1724837978417.1724842684665.23&__hssc=17958374.47.1724842684665&__hsfp=3812773586) - [Press Releases](https://www.electrum.co.za/press-releases) - Insights - [Reports, whitepapers & flyers](https://www.electrum.co.za/insights) - Careers - [Jobs & Opportunities](https://www.electrum.co.za/careers) - [Interview Process](https://www.electrum.co.za/careers/interview-process) - [Trust](https://trust.electrumsoftware.com/) [![Contact](https://hubspot-no-cache-eu1-prod.s3.amazonaws.com/cta/default/142132879/7f102097-b88c-49fd-b727-90c8e1009d5a.png)](https://hubspot-cta-redirect-eu1-prod.s3.amazonaws.com/cta/redirect/142132879/7f102097-b88c-49fd-b727-90c8e1009d5a) ![Hamburger](https://blog.electrum.co.za/hubfs/raw_assets/public/Electrum_October2023/images/hamburger.svg) [Payments](https://blog.electrum.co.za/tag/payments) [Opinion](https://blog.electrum.co.za/tag/opinion) [Retailers](https://blog.electrum.co.za/tag/retailers) # Reduce Costs and Be First to Link PayShap Request with Loyalty April 15, 2025 ![Kganya Molefe](https://blog.electrum.co.za/hubfs/Blog%20Assets/Author%20Images/Kganya%20Molefe.jpeg) Kganya Molefe ![Post Header](https://blog.electrum.co.za/hubfs/raw_assets/public/Electrum_October2023/images/banner-bg.svg) ![Reduce Costs and Be First to Link PayShap Request with Loyalty](https://blog.electrum.co.za/hubfs/PRN_Blog-1.png) By integrating PayShap into loyalty programmes, retailers can strengthen their value proposition and be the first to offer innovative payment methods to their customers.  When was the last time your business supported a payment method that cost you almost nothing? PayShap is the first opportunity retailers have had in a long time to offer a payment method that can reduce transaction costs and optimise cash flow. However, adoption remains a challenge. Although PayShap Request is a convenient and fast payment method, some[banks charge transaction fees](https://blog.electrum.co.za/what-increased-payshap-limits-mean-for-established-rails), making it less appealing than card and cash payments. Additionally, merchant uptake is extremely slow with a heavy dependence on banks to drive adoption, whereas [Brazil and India’s success](https://blog.electrum.co.za/lessons-from-pix-and-upi-keys-to-an-inspirational-payshap-story)is partly owed to their reliance on merchants to use instant payments.  Retailers that want to take advantage of PayShap need to be proactive in offering it in stores and online - wherever their customers are. Most importantly, they need to incentivise their customers to make the switch from cards and cash to PayShap. ## What is PayShap Request? ![What is PayShap Request](https://blog.electrum.co.za/hs-fs/hubfs/PayShap-2.png?width=792&height=365&name=PayShap-2.png) ## What are retailers losing out on? Merchants pay up to [3.5% per card transaction](https://www.news24.com/news24/xarchive/bi-archive/card-online-payments-south-africa-2021-6). Even larger retailers that can negotiate better fees carry transaction costs such as chargeback fees, cash-handling fees, or delayed settlements and access to funds. By implementing PayShap Request, retailers can protect revenue in the long run by: - Decreasing card transaction fees and cash-handling costs - Reducing chargeback costs through authenticated payments - Improving cash flow management with immediate settlements While retailers have a lot to gain, customer value isn’t as clear compared to the accessibility and convenience of card and cash payments. To benefit from the cost savings of providing PayShap, retailers must create value for their customers at checkout to encourage adoption.    ## Incentivise adoption through your loyalty programme Over [75%](https://www.businesslive.co.za/redzone/news-insights/2024-03-18-these-are-south-africas-most-popular-loyalty-programmes/) of South Africans are active loyalty programme users. As the cost of living rises, consumers are increasingly price-sensitive and are looking for more value from their purchases.  PayShap Request offers a rare chance to differentiate your customer value proposition and increase retention. By rewarding customers with discounts or loyalty points for every payment completed with PayShap Request, retailers can increase adoption and attract new customers to their loyalty programme.  Thus far, this hasn’t been done, the fields are ripe for harvesting. Retailers who move quickly will define what in-store PayShap payments look like while gaining an edge over their competitors.    ## How to streamline loyalty and PayShap Request at checkout Customers can share their ShapIDs to retailers by presenting a QR code, barcode, or by linking their ShapID to your loyalty scheme. Convenience is the key to integrating PayShap Request with your loyalty programme. By making the loyalty check-in process (e.g., swiping or scanning a loyalty card) intuitive and rewarding, you can drive greater customer adoption.  ### Point-of-Sale (POS) checkout Link your customers' ShapID to their loyalty profile. When they provide their loyalty details at checkout, a PayShap Request can be initiated using the linked ShapID on your system. This means the checkout process does not change for your customer apart from asking them to authorise the payment from their banking app. ### Digital and online channel checkout Link your customers’ ShapID to their online profile and/or present the option to pay with PayShap on your digital channels. At checkout, they can choose PayShap as a payment method and then enter their ShapID or account number. Ideally, they won’t have to enter their details at all if you have linked their profile to their ShapID already. When the ShapID is recognised, your payments system will initiate a PayShap Request to their bank account for them to review and accept. This checkout process ensures secure and authorised payments are completed, reducing fraud risk and chargeback costs. **PayShap Request is your opportunity to take the lead in loyalty programmes and define the next generation of retail payments.** [**Speak to us**](mailto:hello@electrum.co.za) **and get a head start.  **   ![Kganya Molefe](https://blog.electrum.co.za/hubfs/Blog%20Assets/Author%20Images/Kganya%20Molefe.jpeg) Kganya Molefe Kganya is a freelance Content Writer based in Johannesburg with experience in African Payments. When she’s not writing, Kganya enjoys journaling the old-fashioned way, listening to podcasts during her long walks, and passionately discussing the importance of low-cost, real-time, pan-African payment solutions with her friends and family. [More posts by  Kganya Molefe](https://blog.electrum.co.za/author/kganya-molefe) Recent Blog Posts ![Take the Lead with Corporate Banking Real-Time Payments](https://blog.electrum.co.za/hubfs/Real-time%20use%20cases%20-%20Design.png) ### Take the Lead with Corporate Banking Real-Time Payments ![Lessons from PIX and UPI: Keys to an Inspirational PayShap Story](https://blog.electrum.co.za/hubfs/Lessons%20from%20PIX%20and%20UPI.png) ### Lessons from PIX and UPI: Keys to an Inspirational PayShap Story ![The Remittance Mistake: Why Banks Risk Losing High-Value Payments](https://blog.electrum.co.za/hubfs/Blog%20Brief%20Lessons%20from%20Remittances%20FINAL.png) ### The Remittance Mistake: Why Banks Risk Losing High-Value Payments # Electrum Newsletter Quarterly insights and news to help you keep up with the latest changes in the payments landscape [![Electrum](https://blog.electrum.co.za/hs-fs/hubfs/Electrum_October2023/Images/footer-logo.png?width=500&height=150&name=footer-logo.png "Electrum")](https://www.electrum.co.za/) ###### Company - [Trust](https://trust.electrumsoftware.com/) - [About us](https://www.electrum.co.za/about-us) - [Press Releases](https://www.electrum.co.za/press-releases) - [Jobs and Opportunities](https://www.electrum.co.za/careers) - [Interview Process](https://www.electrum.co.za/careers/interview-process) ###### Clearing House Payments - [PayShap](https://www.electrum.co.za/schemes/payshap) - [Real-Time Clearing](https://www.electrum.co.za/schemes/real-time-clearing) - [EFT Debit & Credit](https://www.electrum.co.za/schemes/electronic-funds-transfer) - [Account Verification Services](https://www.electrum.co.za/schemes/account-verification-services) ###### Value-Added Services - [Prepaid Airtime and Data](https://www.electrum.co.za/digital-goods-and-services/prepaid-airtime-and-data) - [Prepaid Electricity](https://www.electrum.co.za/digital-goods-and-services/prepaid-electricity) - [Bill Payments](https://www.electrum.co.za/digital-goods-and-services/bill-payments) - [LOTTO](https://www.electrum.co.za/digital-goods-and-services/lotto) - [Travel and Event Ticketing](https://www.electrum.co.za/digital-goods-and-services/travel-and-event-ticketing) - [Digital Vouchers](https://www.electrum.co.za/digital-goods-and-services/digital-vouchers) - [Cash Vouchers](https://www.electrum.co.za/payments/cash-vouchers) ###### Solutions - [Clearing House Payments Modernisation](https://www.electrum.co.za/solutions/clearing-house-payments-modernisation-for-existing-banks) - [Turnkey Clearing House Payments](https://www.electrum.co.za/solutions/turnkey-clearing-house-payments-for-new-banks) - [Enterprise Payments Channel](https://www.electrum.co.za/solutions/enterprise-payments-channel) - [PayShap-Ready QR Code Issuing](https://www.electrum.co.za/solutions/payshap-ready-qr-code-issuing) - [PayShap for Retailers](https://www.electrum.co.za/solutions/payshap-for-retailers) - [Cash Voucher Issuing and Distribution for Banks](https://www.electrum.co.za/solutions/cash-voucher-issuing-and-distribution-for-banks) - [Cash Voucher Retail Expansion for Banks](https://www.electrum.co.za/solutions/cash-voucher-retail-expansion-for-banks) - [Retail Cash-In and Cash-Out Expansion](https://www.electrum.co.za/solutions/retail-cash-in-and-cash-out-expansion) - [High Volume POS-Integrated VAS Services](https://www.electrum.co.za/solutions/high-volume-pos-integrated-vas-services) - [Expanded VAS For High-Growth Digital Channels](https://www.electrum.co.za/solutions/expanded-vas-for-high-growth-digital-channels) ###### Resources - [Implementation Guides](https://www.electrum.co.za/documentation/product-guides) - [Solution Updates](https://www.electrum.co.za/solution-updates) - [Reports, whitepapers & flyers](https://www.electrum.co.za/insights) - [Blog](https://www.electrum.co.za/blog) - [Developer Portal](https://api.electrum.io/) ###### Contact us - [Electrum Payments,Building 3, Podium Level, Riverlands Mall51 Gogosoa StreetObservatoryCape Town 7925, South Africa](https://g.page/ElectrumPayments?share) - [hello@electrum.co.za](mailto:hello@electrum.co.za) - [+27 21 448 6422 (office)](tel:+27214486422) - [+27 21 447 1227 (support)](tel:+27214471227) © 2026 Electrum Payments - 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